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                  <span class="slideshow-title" style="font-size:14px;">Airline 2.0</span><br />
                  From: <a href="http://www.slideshare.net/carsonified" class="slideshow-author">carsonified</a>,
                  <span class="ago">2 months ago</span><br /><br />
                  <div class="slideshow-embed"><div style="width:425px;text-align:left" id="__ss_570249"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/carsonified/airline-20-presentation?type=powerpoint" title="Airline 2.0">Airline 2.0</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=alexhuntervirginfuellondon2008-1219765374150545-8&stripped_title=airline-20-presentation" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=alexhuntervirginfuellondon2008-1219765374150545-8&stripped_title=airline-20-presentation" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View SlideShare <a style="text-decoration:underline;" href="http://www.slideshare.net/carsonified/airline-20-presentation?type=powerpoint" title="View Airline 2.0 on SlideShare">presentation</a> or <a style="text-decoration:underline;" href="http://www.slideshare.net/upload?type=powerpoint">Upload</a> your own. (tags: <a style="text-decoration:underline;" href="http://slideshare.net/tag/alexhunter">alexhunter</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/fuelconf">fuelconf</a>)</div></div></div><br /><br />
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Airline 2.0

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Slide 1:
Slide 2:Airline 2.0 - how the web helped launch an airline or Mo’ Money, Mo’ Problems ALEX HUNTER
Slide 3:So what is Virgin America?
Slide 4:US Domestic airline based in San Francisco. Founded in 2004. Had tough battle to get certiﬁed.
Slide 5:That should be easy to sell, right?
Slide 6:Wrong.
Slide 7:We Couldn’t use the product.
Slide 8:Building Momentum
Slide 9:
Slide 10:Empty planes are expensive.
Slide 11:Recycling (aka Using What Ya Got)
Slide 12:http://youtube.com/watch?v=x_YECJcfWko
Slide 13:
Slide 14:http://www.boingboing.net/2007/05/18/ boingboing-names-a-v.html
Slide 15:

Airline 2.0

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