Genesis Overview Slides from Adobe MAX 2008

Genesis Improves Knowledge Worker Productivity ERP BA Phone Internet EDMS SFA Multiple, disparate ECM Email CRM information sources MS Office BI Portal *Multiple Silos IM SCM PLM Unite relevant information in a single, Online/Offline Availability shareable workspace available online/offline Intuitive UI and drag-and-drop simplicity Adobe-quality Aesthetics promote information use and sharing Knowledge Worker Value Proposition Persisting Applications No need to re-start work from scratch SaaS delivery, easy-to-use templates facilitate Rapid, Easy cross-functional, cross-geo collaboration Collaboration Genesis Workspaces: Personal, Shareable, Collaborative ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.

Product Overview Allows for drag-and-drop creation of Workspaces and offline use Catalogs of templates and tiles Combine desktop files with applications and Web based services Includes the same authentication and security as browser based use Create custom workspaces and publish as templates Communication between tiles Easily share workspaces with others Real-time collaboration ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.

How Does it Work 1. Launch AIR-based client 2. Drag and drop files into new workspace 3. Access the catalog 4. Drag and drop tiles and templates ® Enterprise Server ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.

How Does it Work 1. Launch AIR-based client 2. Drag and drop files into new workspace 3. Access the catalog 4. Drag and drop tiles and templates 5. Collaborate ® ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.

Genesis Current Overall Architecture (October 2008) Internet Intranet Adobe SaaS Infrastructure Amazon EC2 SAP LiveCycle Data Services Genesis Client File(s) Workspaces Genesis Core Storage Server Oracle Tile Data Collaboration XMPP Server (IM) Local Catalog User Mgmnt LiveCycle Catalog Server Registration AIR SSO (Adobe ID) Catalog Server Connect ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.

Developing Tiles for Genesis Flex 3.1 is recommended New Parent Class TileApplication Data persistency New Event AddedToWorkspace Called after createComplete ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.

Functionality of the Genesis Parent Class Extends mx.core.Application Gives access to Workspace API Username Current Role Inter-Tile Communication More to Come ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.

Get Data Persistency with One Tag New Metadata tag [Persistent] Automatically saved by workspace Shared along with the workspace Managed as a blob, can be any data ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.

New Event to Notify When Tile is Loaded and Ready AddedToWorkspace Fired after the Tile as creationComplete-d Fired when persistent data is set Other tiles have been notified you are being added Finally rendered on the Workspace ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.

More Information Genesis Blog – http://blogs.adobe.com/mashup Genesis on Adobe Labs – http://www.adobe.com/go/genesis E-Mail Matthias Zeller – Group Product Manager - mzeller@adobe.com Steve Yankovich – Entrepreneur in Residence – styankov@adobe.com Twitter Dan McWeeney – Solution Architect - dan_mcweeney Matthias Zeller – Group Product Manager – matzeller ® Copyright 2008 Adobe Systems Incorporated. All rights reserved.

Genesis Overview Slides from Adobe MAX 2008

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